Roof Repair Smedway built its Metal Roofing division around one idea: homeowners in Stratford deserve a straight answer, a fair price, and a truck in the driveway fast.

Roof Repair Smedway didn't start as a franchise looking for a market to plant a sign in. Our crews trained on real tear-offs, real ridge vents, and real attic inspections in Stratford, WI before we ever put a truck on the road under this name.
We carry full liability coverage and workers' compensation, and every lead installer holds current state licensing, so a claim adjuster, a home inspector, or your own insurance carrier can verify our credentials without a single awkward phone call.
We've seen what happens when a roof gets "good enough" instead of done right — the drywall stains, the mold behind the insulation, the second call nobody wanted to make. Our Metal Roofing teams build to avoid that call entirely.

Bonded, insured, and ready to show proof on the spot.
Emergency lines stay staffed through nights, weekends, and holidays.
Every estimate is itemized in writing so you know exactly what you're paying for.
Local crews already know the weather patterns and permit offices in Stratford, WI.
A roof rarely fails all at once. It sends smaller signals first, and catching them early is almost always cheaper than waiting for the emergency call.
Asphalt shingles shed protective granules as they age, and a gutter full of grit usually means the surface layer is wearing thin.
Cupped shingles trap moisture underneath instead of shedding it, accelerating rot in the decking below.
Visible light through the roof deck is a direct sign the barrier between your attic and the weather has been compromised.
Ceiling stains tend to grow slowly, which is exactly why they're often ignored until the damage spreads.
Poor roof ventilation or compromised insulation from a slow leak can quietly push cooling costs up month over month.
Missing shingles expose the underlayment, which is only designed as a temporary secondary barrier, not a long-term surface.
Not every roof problem calls for the same fix, which is why we scope each job individually instead of running every call through one generic estimate.
Emergency dispatch covers downed limbs through the roof deck, storm-torn flashing, and wind-lifted shingle sections that need immediate coverage.
From a handful of cracked shingles to a full asphalt or metal system replacement, our residential crews scope the job against manufacturer specs, not guesswork.
We schedule commercial jobs around business hours whenever possible, minimizing disruption to tenants, staff, or foot traffic.
Replacement jobs include a detailed material walkthrough so you're choosing a system that fits your climate exposure and budget, not just whatever's on the truck.
Scheduled maintenance visits catch loose flashing and clogged valleys before the next storm turns them into an emergency call.
Chimney crickets, skylight seals, and valley flashing are common leak points that general handyman work often gets wrong — our crews treat them as their own scope.

A dispatcher takes down your address, roof type, and the issue, then routes it to the nearest available crew in Stratford, WI.
The inspection covers decking condition, flashing points, and ventilation, not just the obvious problem area.
Financing and insurance-claim assistance are discussed at this stage if applicable.
Warranty documentation is provided on completion for both materials and labor.
Because our teams are already local, we're rarely the company still driving in from three counties away.
Every job gets a written estimate before a single nail is pulled, so there's no surprise number waiting at the end.
Our installers train on manufacturer specifications for shingles, underlayment, and flashing systems, not just general carpentry.
We'd rather send a crew back for a five-minute fix than leave a customer unsure whether the job was done correctly.
Storm-damage jobs come with photo documentation formatted for insurance adjusters, saving homeowners a step in the claims process.
Some jobs genuinely need a repair, not a replacement, and we'll tell you which one yours is.

Every Metal Roofing project closes with a written warranty covering our labor, separate from whatever coverage the shingle or membrane manufacturer already provides.
Material substitutions or unexpected decking damage found mid-job are always discussed with you first — we don't add line items after the fact and hope you don't notice.
We keep multiple crews staged across Stratford, WI so that a storm hitting one part of the region doesn't leave the rest of Stratford waiting.
Dispatch routes are planned around Stratford's actual neighborhoods and access roads, not a generic radius drawn on a map, which is part of why our arrival estimates tend to hold up.

"A limb came down during a night storm and took out a whole section of shingles. The crew tarped it before midnight and had the full repair done two days later. Straightforward pricing, no runaround."
— Stratford Homeowner
"Insurance adjuster actually complimented how detailed our documentation was. Made the claim process a lot less painful than I expected."
— Stratford Homeowner
"Annual inspection caught a soft spot near the chimney before it turned into a real leak. Glad we scheduled it."
— Stratford Homeowner
"Skylight had been leaking on and off for a year with two other companies unable to fix it. Roof Repair Smedway found the actual flashing gap and sealed it right."
— Stratford Homeowner
"Storm-chasers kept knocking on our door after the last big wind event. We called Roof Repair Smedway instead because they're actually based here."
— Stratford Homeowner

Get a straight answer and a written quote before any work starts.
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